E Cigarette Concepts 101

- regulations to ensure quality control, labeling of nicotine (or other drug) and ingredients of cartridges, and guard against poor designs - cheap knockoffs, which may give burnt plastic vapor.

- regulations to minimize the landfill issue, guard against excessive production of disposables, encourage refillable-re loadable cartridge concepts

Regulations need to avoid false morality of disdain for e cigarettes over other forms of nicotine administration (patches, gums, etc) - focus should be strictly health related.  E cigarettes being vaporizers should be exempt from anti-smoking rules, and should certainly be allowed to be advertised including on TV.   Groups as Tobacco Free Kids alas, are on the wrong side of the issue on e cigarettes, just as they are with their weird opposition to having cigarette ingredients labeled.

E Cigarette Ads Now on TV!

Since about June 1, 2013 I am seeing e cigarette commercials on television- a surreality given that cigarette ads last appeared on TV in 1971  

http://www.drugfree.org/join-together/tobacco/e-cigarettes-could-eventually-become-leading-tobacco-product-expert-says

E-Cigarettes Could Eventually Become Leading Tobacco Product, Expert Says

By Join Together Staff | August 9, 2012 | 7 Comments | Filed in Tobacco

 

E-cigarettes, currently a small but growing part of the tobacco market, eventually could surpass traditional cigarettes to become a leading tobacco product, one industry expert says.

“While difficult to predict, we think it is possible that consumption of [electronic cigarettes] could outpace traditional cigarettes over the next decade, especially given the rapid pace of innovation and consumers’ demand for reduced harm products,” Bonnie Herzog, Managing Director of Beverage, Tobacco and Consumer Research at Wells Fargo Securities LLC, told Convenience Store News.

One major tobacco company, Newport brand manufacturer Lorillard, acquired the e-cigarette company blu ECigs this spring. The e-cigarette company NJOY is expected to release a new product soon, which it says will more closely resemble a “traditional smoking experience.”

Last year, the Food and Drug Administration announced it will regulate e-cigarettes as tobacco products, but has so far not issued regulations for the products, according to the article.

Laws regulating e-cigarettes are under consideration in a growing number of states.

E-cigarettes are designed to deliver nicotine in the form of a vapor, which is inhaled by the user. They usually have a rechargeable, battery-operated heating element, a replaceable cartridge with nicotine or other chemicals and a device called an atomizer that converts the contents of the cartridge into a vapor when heated. E-cigarettes often are made to look like regular cigarettes.
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